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One World Sports Adds Arabic Commentary to Live Coverage of Asian Cup Qatar 2011

DOHA, Qatar; DALLAS, Texas, USA. 12 January 2011: One World Sports is adding Arabic language commentary as a second audio to North America customers watching live and delayed coverage of the AFC Asian Cup Qatar 2011 starting January 12. Both English and Arabic will be available on One World Sports cable and satellite affiliates.

“Qatar is hosting an outstanding tournament and the addition of Arabic commentary for North American viewers will add greatly to the Asian Cup experience for Arab Americans and Canadians,” said James Clarke, Senior Vice President – Content, World Sport Group, the Asian Football Confederation’s exclusive marketing and media partner.

The team announcers for English and Arabic are calling the action as it occurs from the individual stadiums in Doha.

“The addition of Arabic is a natural extension of One World Sports’ live HD coverage of the Asian Cup,” said Preston Bornman, Chief Operating Officer of One Media Corp, the parent organization of One World Sports. “American viewers are accustomed to being offered a Second Audio Path (SAP) for major international sporting events; the Arabic commentary has created great anticipation among Arab-speaking soccer fans within North America.”

More than 65 million North American TV households have access to the games live and in high definition as a result of distribution agreements executed by One World Sports with leading cable and satellite groups, in addition to its Broadband and Mobile outlets.

One World Sports has licensed the full event to iN DEMAND (www.indemand.com), which will distribute the tournament to Comcast, Time Warner Cable, Cox Communications, Bright House Networks, Cablevision, Charter, Mediacom and many other U.S. affiliates; DISH Network (www.DISHNetwork.com); and Avail/TVN (www.Avail-TVN.com), which includes AT&T and Verizon FiOS among its affiliates.